👫 Good product team vs. Bad product team
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Good product team vs. Bad product team
Good teams engage directly with end-users and customers every week, to better understand their customers, and to see the customer’s response to their latest ideas. Bad teams think they are the customer.
Good teams…
Gain inspiration and ideas come from vision and objectives, from seeing customers struggle, analyzing customer data, and applying new tech to solve real problems.
Understand each of their key stakeholders and constraints, while creating solutions for customers and stakeholders.
Engage with end users and customers every week to better understand their needs and desires
Have product, design, and engineering all involved in both delivery and discovery to embrace the give–take between functionality, experience, and technology.
Bad teams…
Blindly accept requirements from stakeholders
Silo product design and engineering, making requests in forms of documents and meetings.
Show engineers prototypes during sprint planning so they can estimate effort without context
Build exactly what’s on the roadmap
Obsess over competitors
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